Top Brass sells everything from army clothes and footwear to gun accessories, optics, tactical gear, and bags to make sure the military personnel and outdoor enthusiasts have everything they need.

Technologies Used

Kushel Digi Solutions elated to taken up the work of Top Brass to design and build a contemporary eCommerce marketplace on the BigCommerce platform.to provide optimized shopping experience for the military professional and outdoor enthusiast.

Services Provided

UX/UI Website Design

Website Development

QA & Website Testing

Font

DM Sans

TT Mussels Trl

Tools Use

Color Plate

01 BACKSTORY

Top Brass was established with a vision of providing high-quality military and tactical gear not only to professional military but also to outdoor enthusiasts as well as other professionals who are tactical. Top Brass recognised the need to change and expand the reach of its business thus took the business online in an eCommerce manner to keep things seamless, friendly, and durable/accessible as synonymous with the products.

02 Challenges & Solutions

Challenges

To develop an organized, intuitive platform to showcase a broad range of military products, from clothing to gun accessories.

Ensure that customers can easily navigate through to find certain products in a very vast catalog.

Incorporate real-time inventory updates within a dynamic product line with frequent restocks.

A secure and scalable platform able to accommodate sensitive transactions and increased traffic during periods of high demand.

Solutions

BigCommerce was integrated to create a scalable and flexible eCommerce platform for Top Brass with its unique product offerings.

A user-friendly interface was made by designing categorization that is well-organized for army gear, clothing, footwear, optics, and accessories.

Automation was put into place to live track inventory levels in real time across all product lines.

Optimized Performance to ensure security and responsiveness of the site on mobile devices, with seamless handling of large volumes of traffic and transactions.

03 RESULT

The new Top Brass eCommerce platform has given the much-required extension to the reach of the company in making its vast army and tactical products available to large numbers of people. Ease of using the interface, including categorization of the products, has simplified customers' journeys for increased use and online sales. Real-time inventory synchronization has minimized errors in stock, while the process of order fulfillment has also been smoothened.