Ride Ready
Ride ready is a well known name for the services of maintenance and repair works of Arctic Cat, Kawasaki, Stihl, Echo, Shindaiwa, Kioti, and N & N.
Industries
Ecommerce
Client Location
United States
Key Technologies
BigCommerce
Client Background
Ride Ready is one of the few trustworthy names in chainsaws and auto repair. The company provides excellent customer service and a wide range of quality products. Their product line is among the most in-demand brands in the industry, including Arctic Cat, Kawasaki, Stihl, Echo, Shindaiwa, Kioti, and N & N. Besides sales, Ride Ready also take care of maintaining and repairing work ATVs and UTVs so their customers' vehicles run smoothly for years. The parts department is the largest in the area, offering a good inventory of new accessories and components.
Solution
Creating an excellent online shopping experience has always been at the top of the list for companies like Ride Ready as it is known for its outstanding customer service and vast selection of high-quality products. Despite their success, Ride Ready faced a challenge common among traditional businesses transitioning online by creating an intuitive e-commerce application that can reflect their stellar in-store experience. Customers wanted to have a digital space where they could easily navigate the company's large catalog and search for specific brands according to their needs.
Kushel Digi Solutions initiated engagement with Ride Ready through intense consultation to gain in-depth insights into their goals, customers, and what they actually wanted to do. Equipped with such insight, we came up with a strategy to integrate Bigcommerce into their ecommerce platform to make it the most high performance and user friendly platform.
Effective Brand-Based Search Feature
Ride Ready has a number of great selling points due to associations with top brands such as Arctic Cat and Stihl. To best utilize this, we have a powerful search-by-brands feature in place. This allows customers to select products for the manufacturer and immediately show them what they are looking for without their having browsed through useless items.
Advanced product detail pages
It is a widely known fact that online shoppers always seek in-depth information related to the product. We have included sophisticated product detail pages that contain high-quality image, specifications, compatibility data, and usage instructions. The biggest benefit of this feature is that it allows customers to make well-informed buying decisions ultimately reducing returns and unhappiness.
Easy Navigation for Intuitive Browsing
Simple navigation menu lies at the heart of our approach: With Ride ready coming to the users through all levels of wide-ranging products, we have designed a streamlined menu to place the products into clearly meaningful and accessible categories. Now, customers can find their specific items or services in just a few clicks if they're looking for ATV parts or perhaps booking a repair appointment.
How we build the E-Commerce development Process
Kushel Digi committed to transform your tech solutions into impactful brands by ensuring unique customer experiences at every digital touchpoint through our structured process.
Discovery Phase
UX/UI Design
Development
Testing Automation
Product-to-market launch
01/ Discovery Phase
This phase is the foundation of a successful project. We focus on having a deep understanding about your business, target audience and goals to ensure that our solutions align with your business goal.
- In-depth Market Research
- Requirement Analysis
- Strategic Planning for effective execution
01/ Discovery Phase
This phase is the foundation of a successful project. We focus on having a deep understanding about your business, target audience and goals to ensure that our solutions align with your business goal.
- In-depth Market Research
- Requirement Analysis
- Strategic Planning for effective execution
02/ UX/UI Design
We believe in user-centric design principles and to achieve this we design engaging and user friendly interfaces that align with your brand's identity.
- User Journey Mapping
- Brand Identity Integration
- Responsive Design
03/ Web development
Our development team is always committed to bringing your vision to life by integrating the latest technologies and best practices to build a scalable eCommerce platform.
- Customized Solutions
- Optimized Code
- Agile Approach
04/ Testing Automation
We thoroughly test every feature on the platform, using automation to deliver reliability, security, and an error-free experience before the user's eyes in front of its launch.
- Comprehensive Testing
- Automated Quality Assurance
- User Acceptance Testing
05/ Product-to-market launch
In this final phase of development, we introduce your platform to the market and ensure a smooth and impactful launch that maximizes visibility and customer engagement.
- Go-to-Market Strategy
- Performance Monitoring
- Ongoing Support
