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Ballistic Dummy Lab is the leading developer of the most physiologically correct human analogues for the firearms testing, medical training, and special effects in film and television industries. It is recognized by its innovative products made of organic and synthetic gel, which have set the global standard of realism and accuracy.

Technologies Used

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Kushel Digi Solutions is excited to contribute to the development of this excellent solutions for the firearms testing, medical training, and special effects industries for Ballistic Dummy lab.

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Services Provided

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UX/UI Website Design

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Website Development

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QA & Website Testing

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Urbanist

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Urbanist

Tools Use

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01

BACKSTORY

Ballistic Dummy Lab wanted to move away from the manual sales process and sell on a fully automated eCommerce platform for the growing customer base. Their goal was an online storefront reflecting expertise, providing excellent user experiences, and an online storefront that seamlessly integrates with operations.

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Challenges & Solutions

Challenges

Complex Showcase of Products that were to be made in such a manner as to highlight the unique selling points.

One system to handle high traffic and increased demand across industry types.

International customers had to be supported with a easy buying experience.

Seamless backend integration was necessary to manage inventory, process orders, and ship merchandise.

Solutions

We customized Shopify to highlight the distinctive features of Ballistic Dummy Lab products. Thus, very detailed product pages with high-quality visuals were possible.

Configured Shopify to be scalable to handle high traffic volumes while leading customers through an end-to-end experience locally and internationally.

Optimized the platform for search engines and built a user friendly interface to attract and retain customers around the world.

Built an effective inventory and order management system that fits with their production and shipping.

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RESULT

The development of Ballistic Dummy Lab's eCommerce platform has greatly streamlined their sales process which enables the automation and ultimately improved efficiency. This resulted in increased global reach, attracting more customers from various industries. It also enhances the overall user experience with seamless navigation and product discovery. The scalable Shopify platform now supports higher traffic and order volumes ultimately positioning Ballistic Dummy Lab for continuous growth.

Technologies Used

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